AI answers change. Make your evidence clearer. Our approach
Method, not magic

Know what
we actually measured.

The technical score and the answer test describe different things. Keeping them separate makes the results more useful.

1. A bounded public-page audit

We inspect the HTTPS entry page and up to two same-host internal pages, plus robots.txt, sitemap.xml and llms.txt. No sign-in, form submission or browser execution is performed on the target site. JavaScript-rendered content can be missed.

Access, page metadata, structured data and entity clarity are grouped into weighted categories. Passed checks contribute to the technical readiness score; unknown observations remain visible. Every finding includes the page and evidence used. A missing signal in a three-page sample is not proof it is missing across the entire domain.

2. Separate provider observations

The optional Claude visibility test sends a neutral buyer question to the Claude API with web search. Your brand and target URL are excluded from that prompt, then compared with the returned answer and citations. The report distinguishes a literal brand mention from a citation to your domain. Gemini separately provides a grounded buyer-answer preview with Google Search suggestions and original source links; that preview is not automatically analyzed for visibility.

A mention is not necessarily a recommendation, a source link is not necessarily an endorsement, and one response is not a rank. API answers can differ from consumer chat interfaces. ChatGPT and Perplexity are not tested. Both tests show their actual model, question and timestamp.

Score calculation

CategoryWeight
Crawl & discovery35%
Page identity25%
Structured data20%
Answer clarity20%

Within each category, pass earns 1, review earns 0.5 and fail earns 0, weighted by the check’s importance. Unknown and informational checks do not contribute to the denominator. Unavailable categories are excluded and the remaining category weights are normalized. A high score means these limited checks passed; it is not a site-quality certification.

3. A prioritized plan

Recommendations follow from observed gaps. Research questions are suggestions, not measured keyword volume. Review suggested changes with your full site, verified business facts and editorial standards before publishing.

What this does not establish

Beta limits

Per visitor, per UTC day: 20 technical audits and 3 answer tests. Shared service capacity is 500 audits and 50 answer tests per UTC day. Each fetch, page sample and response body is bounded. Requests are rejected if quota enforcement is unavailable.

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